All perfect praise be to Allaah, The Lord of the Worlds. I testify that there is none worthy of worship except Allaah, and that Muhammad, sallallaahu ‘alayhi wa sallam, is His Slave and Messenger.
This competition is one of the forms of unlawful gambling because it is made for marketing the newspaper. The buyer only buys it for joining the competition. If you buy it for the sake of reading it, and not for joining the competition, and then after you finish reading it you cut off the required part and send it to the newspaper to join the lots, then we think it is permissible to do so.
Allaah Knows best.